PSFK
by Leah Swartz, FutureCast
As powerful consumers, marketers have had
their eye on the millennial generation for some time now. These young
adults born between 1977 and 2000 have revolutionized the consumer
economy and created the most connected and innovative culture in
history. However, while marketers were spending their time trying to
understand these young adults from a consumer perspective, millennials
were busy growing up, graduating college and entering what we like to
call, the real world.
Today, millennials represent a strong majority of the workforce and by 2020 they will make up 50 percent of the total adult working population
in the United States. Unfortunately, millennials are a generation that
is still largely affected by unemployment. More than 15 percent of
millennials are currently unemployed and just one third has obtained a
bachelor’s degree. A large reason for this high percentage of
unemployment is largely due to the fact that millennials are having a
hard time finding jobs that align with their values and future goals.
Unlike previous generations, millennials are not willing to get a job
simply for the reason of “having a job.” As a highly aspirational
generation, these young adults feel very strongly about the places they
work and don’t want to be just another cog in the machine. Millennials
want work environments that align with their collaborative nature and
propensity to voice their opinions.
In an effort to adapt to a new workplace structure that is more
millennial focused, many brands are turning towards the concept of
Holacracy. However, Zappos is the leader when it comes to the
implementation of a self-governed work environment.
What is Holacracy?
Affichage des articles dont le libellé est Millennials. Afficher tous les articles
Affichage des articles dont le libellé est Millennials. Afficher tous les articles
lundi 18 janvier 2016
mardi 12 janvier 2016
This Infographic Shows How Millennials Transform the Work Environment
As we start 2016, let’s look at the top 10 trends that will change the way we work.
2016 will be an amazing year for all of us, as long as we’re prepared for these trends. Don’t try and fight it, these things are coming whether we like it or not. Better to embrace these trends and accept them.
This infographic was crafted with love by Officevibe, the employee engagement survey software to help companies improve morale.
Inscription à :
Articles (Atom)